NewPascual Ecommerce, the online store platform
Software · Integrations · AI · E-commerce

Software and integrations for growing companies.

We build software, connect business systems and automate processes for companies that have outgrown off-the-shelf tools. ERP systems, local banks and online stores are our everyday work.

We reply to inquiries within 24 hours·120+ projects shipped·9 years of experience·ERP · banking · e-commerce
~/pascual/integration → npm run sync:erplive
[09:41:02]
↳ pulling orders from webshop [████████████████] 247/247
↳ syncing inventory to erp… ok
↳ matching payments via bank-statement parser
✓ 247/247 reconciled in 1.8s
↳ classifying support tickets via claude-opus
✓ 89 tickets auto-routed
↳ courier api timeout, retry 1/3… ok
[idle] watching webhooks…▍

Stores and brands we work with

  • Appy.rs
  • Trefsport
  • Blundstone
  • Square
  • Odoma.rs
New · Pascual Ecommerce

An online store platform, from supplier to bookkeeper

Supplier imports, courier shipments, fiscal receipts, SEF e-invoices and bookkeeping, automated in one system. Running live on appy.rs.

Explore the platformLive on appy.rs

Supplier imports

Prices, stock and images from feeds, with your margin.

Courier, hands-free

Supplier confirmation, label and statuses, all automatic.

Fiscalization

A fiscal receipt for every delivered order.

SEF and bookkeeping

E-invoices, statements, payables and the month for your bookkeeper.

E-commerce for larger projects

When a store outgrows off-the-shelf tools

For B2B, multi-brand and international stores we build on Shopware 6, with custom plugins, ERP and bank integrations, and multiple stores run from one system. For selling online in Serbia we have our own platform, Pascual Ecommerce.

B2B / B2C
Selling to businesses and consumers
Multi-store
Brands and markets in one system
EU-ready
VAT, GDPR and secure payments

Custom plugins

Features a standard store doesn't have, such as special rules for B2B customers, coupons or a tailored checkout.

Shopware integrations

Your store exchanges data with your ERP, bank, courier and accounting software, in both directions and without delay.

A faster store

We speed up page loads and the store as a whole, because shoppers are more likely to finish a purchase in a fast store.

Multiple stores

Run several brands, languages or markets from one admin panel, without duplicating products or settings.

Integrations

Systems we connect

We handle integrations that ready-made connectors can't, from local ERP systems to banks.

ERP integrations

Products, stock levels, orders and invoices stay in sync with local ERP systems, instantly or on a schedule, whichever suits your business.

Local banks

Card and bank transfer payments, automatic reading of bank statements, and matching payments to orders and invoices.

API integrations

We connect your system to marketplaces, courier services, accounting software and other outside services.

Process automation

Recurring tasks such as reports, notifications and moving data between systems run automatically and on schedule.

Tell us which systems need to be connected

Send us the basics and we'll get back to you within 24 hours.

Start a project
AI Solutions

AI for specific business tasks

We build tools that cut down routine work for your team and reduce errors.

Language model integration

We connect models from companies like OpenAI and Anthropic to your systems, with data protection and cost control.

Process automation

Documents, emails and invoices are sorted automatically, the key data is extracted, and each item goes to the right person.

Decision support

Assistants for internal teams, demand forecasting and alerts when your data departs from the usual pattern.

120+Projects shipped
9Years of experience
60+Integrations in production
24hReply time on business days
Process

How we work

From the first conversation to launch, you know what is being done and when.

01

Analysis

We get to know your business and the systems you use, then agree together on exactly what needs to be done.

02

Planning

We write the technical specification and integration plan, and agree on how the project's success will be measured.

03

Development

Every week we show you what has been done. Every change goes through code review and automated checks.

04

Launch and support

We migrate your data, monitor the system and stay with you as it continues to grow.

Tell us what you need

Send a short description of your project and we'll get back to you within 24 hours to set up a call.